We announced our new website with an augmented teaser campaign.
20 Apr 2014
We announced our new website in social media with an augmented teaser campaign. Our followers who scanned this pixellated image with the free Layar app on their smart phones were able to see our home page before the launch date. The campaign received so much attention, that the pixellated image of our new home page got scanned more than 500 times in one day.
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