Right, so we all know the importance of branding. Put simply, your brand is the way people perceive you. It’s a direct reflection of your company, which is why it’s crucial to regularly take a step back and consider if it needs a revamp.
Logos are a critical element of branding; they help your business stand out from the crowd. But, most importantly, your logo is how you are recognised. A logo provides a face for your company. It reflects your personality, values and principles.